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$149.00
Author: Wind Goodfriend
Publisher: SAGE Publications, Inc
Hardcover: ISBN 10: 1506357512 ISBN 13: 978-1506357515
Discover social psychology’s relevance to your life with Social Psychology, a new introduction to the field from award-winning teacher-researchers Tom Heinzen and Wind Goodfriend. The authors present social psychology as an evolving, science-driven conversation. Every chapter builds on core questions central to scientific inquiry, while a methods-in-context approach cultivates psychological literacy. Heinzen and Goodfriend draw students in by weaving stories drawn from their own personal experiences with compelling examples from popular culture, all carefully placed in historical context. Because application is key, the book concludes with eight mini-chapters on topics including behavioral economics, environmental sustainability, law and the courtroom, positive psychology, and more. Students will become active participants in the social psychology dialogue, finding their fascination with the field and realizing its significance in their daily lives and future careers.
Review
"Good science should tell a story. Heinzen and Goodfriend focus on social psychology as an ever evolving scientific field, emphasizing what questions we’ve asked and what we’ve learned as scientists strive to uncover the causes of and factors influencing human social behavior." -- Jay L Michaels
"Provides a unique, modern approach to social psychology. In addition to the fundamentals, the Heinzen & Goodfriend text covers other, relevant to today, topics." -- Darin Challacombe
"This textbook takes a contemporary and conversational approach to social psychology while being able to satisfy a need in the market for social psychology textbooks. This includes greater emphasis on conversational discussions, practical application to the real world, emphasis on research methods, and popular culture references" -- Amanda ElBassiouny
"Takes a modern, interactive approach to teaching Social Psychology. Packed with pop culture references and case studies, students are able to relate concepts to familiar and understandable preexisting structures. However, the emphasis on research methods keeps them thinking critically and cultivates their scientific literacy." -- Miranda E. Bobrowski
"Successfully interweaves theory and relevant applications regarding Social Psychology, with an emphasis on reflections/applications for the student." -- Jeannine Stamatakis-Amess
"I feel [Social Psychology] is better than most [textbooks], because of the numerous examples given and how it also relates to current society. I also enjoyed the questions in between readings and how you can apply [concepts] to you own life." -- Student Skye Mckelvy
"[Social Psychology] gives me concrete examples of real life situations. The flow of the text is very comprehendible, and everything builds upon one another. It is an easy read, compared to a past Social Psychology textbook I read a year ago. It kept me engaged for the most part while reading, [without] normal, everyday distractions getting in the way." -- Student Devon Dix
About the Author
Thomas Heinzen isa full time teacher/researcher at William Paterson University of New Jersey. He conducted evaluation research for the Rockefeller College of Public Affairs and Policy, consulted on preventing tractor roll-overs at the New York Center of Agricultural Health and Medicine in Cooperstown, New York, and conducted statistical analyses for a temporary commission on homeless veterans in New York State. He invests in students′ lives by mentoring student articles and presentations, designing a novel internship program at his university, and creating a lab that tests game-based interventions with the aim to increase rates of college completion among at-risk students.
Wind Goodfriend has been teaching psychology at Buena Vista University, a Midwestern liberal arts school for twelve years. Wind is a three-time Faculty of the Year award winner. She became Assistant Dean of Graduate Studies in 2017. She also serves as the co-director of the trauma advocacy program and volunteers as the chief research officer for the Institute for the Prevention of Relationship Violence. Wind has written 13 book chapters on psychology in pop culture, covering topics including Game of Thrones, Wonder Woman, Doctor Who, Star Trek, and more. She has developed a wide variety of undergraduate courses including special topics classes such as Psychology of Colonialism, Psychology in Popular Film, and Relationship Violence. She received her B.A. from Buena Vista University and both her Master’s and Ph.D. in Social Psychology from Purdue University.
